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The bar aisle is brimming with possibilities—and today’s consumers are more curious and discerning than ever. As expectations rise around flavor, texture, and ingredient transparency, brands have a unique chance to reimagine what a bar can be. This webinar explores the dynamic evolution of the bar category, especially protein bars, and reveals how thoughtful innovation can help your brand rise above the noise and truly connect with consumers. Originally Aired on November 5, 2025


After months of fine-tuning flavor, texture, and active ingredients, a new nutritional formula was ready for scale-up. This case study explores the successful transition from lab-scale to full-scale production—preserving product integrity across thousands of gallons.


Discover how GLP-1 medications are reshaping consumer behavior and driving innovation in food, beverage, and supplement industries , ushering in the “smaller-appetite era” of nutrition and wellness.


Explore why technical diligence is critical in food & beverage M&A. Learn how Eurofins helps private equity firms assess scalability, supply chain stability, and innovation pipelines to reduce risk and drive growth.


With the overall market movement towards "better for you" foods, many companies have already started adding new or reformulated products to their portfolios. Click to read our blog about the market action being taken and strategies companies have deployed to appeal to the Make America Healthy Again movement.


Discover how Eurofins Product Development & Innovation helps private equity firms turn promising food & beverage startups into scalable, profitable brands through technical expertise, consumer insight, and product development rigor.


In the initial MAHA report, ultra processed foods (UPFs) took center stage due to their lack of nutrient value, high caloric nature, and inclusion of suspect ingredients. Among those suspect ingredients, the MAHA commission has highlight seed oils. In this blog, we help give clarity on how food companies can look at seed oil inclusion in their products.


With growing scrutiny from lawmakers and public health advocates, the once-standard GRAS (Generally Recognized as Safe) process may be on the verge of a major overhaul. In this blog, we break down what GRAS really means, why the self-affirmed process has sparked concern, and how the proposed legislation could redefine the future of ingredient approval in the U.S. food system.


With the release of the Make America Healthy Again (MAHA) report, the food and supplement industries are facing a pivotal moment. Join two of our leading experts as they unpack the report’s findings and explore what they could mean for consumer-packaged goods (CPG) companies. From reformulation strategies to enhanced ingredient scrutiny, this session will help industry professionals prepare for a wave of potential changes. Originally Recorded on August 21, 2025


At Eurofins Nutrition Analysis Center, we highlight the critical role of texture analysis in pet food quality. This video explains how texture analysis quantifies product consistency and provides valuable insights into performance across the supply chain from R&D to addressing customer complaints.


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